Leads

Every enquiry from the website, webinars, the AI chat assistant, referrals and LinkedIn lands here, gets an AI score and an owner, and moves to the pipeline when it is qualified.

Scoring rules
New leads, last 7 days
38
+9 vs previous 7 days
Open leads
146
52 not yet contacted
Scored 70 or above
41
28% of open leads
Lead to deal, last 90 days
17%
Median 6 days to first reply
AI suggestion. Batch B-2614 ( on 8 Nov) has 6 of 20 seats sold. 14 open leads asked about pipe stress in the last 60 days and 5 are scored above 70. Select the ones on this page or draft a follow-up campaign.
Score 70+
0 selected Add to nurture journey Save as segment
LeadSourceInterestPersonaOwnerAI scoreStatusLast touch
Showing 14 of 146

Leads by source, last 30 days

Web form
54
Webinar
39
AI chatbot
31
LinkedIn
16
Referral
9
Referral leads convert best: 4 of 9 became deals. Open sales analytics

Who is asking

Design engineer
42
Senior engineer
29
Student or graduate
25
Inspector, integrity
18
Engineering manager
15
Corporate L&D
9
Persona is set from the website entry point or inferred from job title.

Routing rules

Edit
Company email or more than 5 seats requested goes to Karim Fathy as a corporate lead.
Individual enquiries go to Salma Adel.
Score below 40 joins the “Engineer’s Playbook” nurture journey instead of a sales queue.
Create a task in Tasks & approvals when a lead waits more than 24 hours.